Accomplishments: Lee Business School
Marla B. Stafford (Marketing and International Business) has been named a winner of the inaugural AAA-EAA Collaborative Research Competition, jointly sponsored by the American Academy of Advertising (AAA) and the European Advertising Academy (EAA).
Her co-authored submission, "Betting on Better: How Cause Marketing Strategy by Gambling Companies…
Wonyong Oh (Management and Entrepreneurship) has been honored by Ivey Publishing, as one of his business cases, "Netflix: International Expansion," was recognized as an Ivey Classic, ranking #5 among the 25 most-used Ivey cases of the past decade (2015–2025). The case explores the strategic challenges faced by Netflix and remains widely…
Scott Jackson (Accounting) recently published a case study, "A COVID-19-Related Fraud at Applied BioSciences Corp.: What Are the Lessons?" in Issues in Accounting Education, the premier educational journal in accounting.
The case, co-authored with Paul Ordyna (University of Missouri - St Louis) and Srini Ragothaman (University of South…
Jingwen Yang (Marketing and International Business) recently published "Towards the Integration of Precision Medicine in Psychiatric Care Delivery: Evaluating the Impact of Clinical Guidelines on Drug-Related Adverse Events" in Journal of Operations Management. The study investigates the impact of the Clinical Pharmacogenetics…
Marla Royne Stafford (Marketing and International Business), Ph.D., made a presentation, "Marketing is Responsible Gambling: Ensuring Effective and Authentic Marketing Strategies," at the 2025 Nevada State Conference on Problem Gambling.
Aaron Saiewitz (Accounting) and his co-authors, Mary Kate Dodgson (Lehigh University) and Marcus Doxey (University of Alabama), recently had their paper, "Examining the Use of Trait Skepticism Feedback in Auditor Training," accepted for publication in Accounting Horizons. Their study used an experiment to test the efficacy of a new audit firm…
Hans Rawhouser (Management, Entrepreneurship and Technology) recently published "Supporting refugees: An entrepreneurial resourcefulness approach", in Journal of Business Venturing Insights, providing theory explaining how refugee sponsoring organizations can support refugees temporarily, as they transition to a new host country, based on the…
Nadia Pomirleanu (Marketing and International Business), a sales/services researcher who actively engages in international collaborations, recently co-authored a study with her research partner Babu John-Mariadoss titled, "Salesperson self-esteem: Measure development and validation," published in the Journal of Business Research. The study…
Two of Lee Business School’s outstanding peer mentors were recognized at the 2025 51³Ô¹ÏºÚÁÏ Peer Mentor Awards:
Marco Lau received the Outstanding Event in Peer Mentoring Award for his work creating inclusive opportunities that helped his mentees feel more connected to campus life. As a board member for the Lee Business Connections club, Lau personally…
Lee Business Students Shine at 2025 Rebel Awards
The 2025 Rebel Awards ceremony, held on April 16 from 1:30 to 3 p.m. in the Student Union Ballrooms, brought together the 51³Ô¹ÏºÚÁÏ community to recognize outstanding achievements across campus. Hosted annually, the Rebel Awards celebrate the students, organizations, and teams who exemplify leadership,…
The Kerestesi Center for Insurance and Risk Management debuted the inaugural Kerestesi $10,000 Insurance Challenge on May 1, a signature experiential learning event that brings together students, faculty, alumni, and industry professionals for an evening of innovation, insight, and celebration.
Generously supported by the PHLY Foundation Fund for…
John Starkey (Kerestesi Center for Insurance and Risk Management; Business) was honored with the Showstopper of the Year title at the American Cancer Society’s Fork Cancer event in Las Vegas.
Fork Cancer recognized twenty distinguished "Showstoppers," each tasked with raising critical funds to support the American Cancer Society’s mission. Through…